Founder of Not Just October, Lavar Jacobs is a man that has played a helping hand in the lives of many women all over the world. Not only has Jacobs quickly created a buzz around his organization but people are left in awe by the impact and influence he has on others. Not Just October was created so that people could understand the importance that breast cancer should be devoted to all year around, not just for one month. His vision for the organization is truly inspiring as his passion truly shines bright. Sheen had the opportunity to get know Lavar and we’re most certain you will want to as well.

Do you mind telling our readers about yourself?

My name is Lavar Jacobs. I’m from Akron, Ohio, the greatest city in the world! I am 31 years old, married, with one son. In 2014 I founded Not Just October devoted to breast cancer awareness, aid, education, and research ALL YEAR, and not just during the month of October. I created Not Just October due to my mother passing away from breast cancer in 2009. When I am not handling NJO business, I work for Metro RTA which is the city bus in Akron, Ohio.

You are the founder of Not Just October. When you initially saw this vision, what did you see?

When I had the vision of Not Just October, I wanted to change the whole culture of breast cancer awareness. I noticed every year that people would be draped in pink during October but when the month is over, everyone puts their pink back into the closet. Even after October, women are going through chemotherapy, radiation, and dealing with the effects of breast cancer. It’s an all year, 365 day thing. I also wanted to stress the importance of being aware to my age demographic in out of the box methods such as our Awareness-Mobile, which will spike and hold their attention. I wanted to bring a spice and “hip-ness” to being aware of his terrible disease.

What is the main message you hope others gain from Not Just October?

I want people to understand the importance of self-tests even at early ages. A woman who I met through NJO recently passed away at the age of 27 due to breast cancer! We were so gracious to be able to adopt her family for Christmas before her passing. Early detection is key! Ladies need to do their self-tests regularly and be aware of changes within their bodies. I cannot stress that enough.

Why do you believe it is important for people to know that breast cancer awareness is not just for the month of October?

My mother passed away in February 2009. A woman I’ve helped passed away in January and another woman in March. I think that an issue this large deserves more than one month. It’s very important to be aware of what’s happening throughout the entire year.

What can you tell us about the future of Not Just October? What can we expect?

More awareness! More aid! More everything! I just purchased the first Awareness-Mobile, it’s a 2018 Chevy Spark that will be a representation of NJO in many communities. The car will be wrapped with NJO signage all over. I have several road trips planned to spread awareness, give out our promo items, educational items and more. We offer lawn care, snow removal, custom wigs, home and carpet cleaning, transportation and a host of other services. We plan to expand more into areas outside of Akron, Ohio. All of these services are free of charge to women currently battling breast cancer. I’m very excited about the future and creating collaborations with people across the country. 

How does Not Just October receive funding? How can people donate?

Not Just October operates strictly through donations and my family’s personal income. Donations make all of our services free of charge to the women who need them. If for some reason donations can’t cover something, I have no problem spending my own money to make it happen. I was born to do this and I have to always make it happen for these women. People can donate at Every donation counts and we are helping several women now with the vision of helping thousands of women worldwide.

For more information on Not Just October and to donate,
be sure to visit the official website TODAY!

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All Images by Howard Washington | provided by Aryel Nicole Public Relations