Talk about makin’ moves!

Power couple, Ciara and Russell Wilson have just launched a joint production company titled, Why Not You Productions.

Hollywood Reporter revealed that the production company will release film, television, and digital content and focus on inspiring stories across many varieties.

In an official statement to Hollywood Reporter, Russell stated “When people look at me, I hope they don’t just see a football player. I hope they see a person who is innovative and creative, someone who builds something from nothing.”

He adds, “We want to be able to impact lives. That’s what we want to do at the end of the day — even from the kids’ space. We just want to tell stories that connect with the world and to the emotions.”

This new project is an extension from the work they have done through their joint foundation, Why Not You Foundation which focuses on youth empowerment.



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