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Sheen continues to welcome you along our journey as we search for the best up-and-coming beauty brands delivering high-quality products in hair, makeup and skincare.

When the ingredients in any product sound like a good southern meal, you know you’re in for a treat. Co-Founded by former WEtv’s reality show, “Love Thy Sister,” co-stars and sisters Ellen and Ione Rucker’s natural hair company, Rucker Roots offers vegan products to help build and strengthen hair with a southern twist. Honing some of nature’s most powerful ingredients, the sisters used their families’ natural garden recipes to offer new generations access to hair care that stimulates long-lasting hair growth.

According to their website, Rucker Roots combines the power of carrot root oil, ginger root oil and turnip root oil in all of their products, developing a four-step hair system for naturalistas to achieve versatile straight hairstyles without suffering damage to their hair.  The 4-step system includes the following:

Step 1: Smoothing Sulfate-Free Shampoo

Step 2: Detangling Conditioner

Step 3: Leave-In Heat Protectant

Step 4: Anti-Frizz Silkening Growth Serum

Here’s how all three ingredients work together to improve hair and stimulate growth.

Carrots Root Oil

“We all take heed to our furry friends when it comes to carrots. This vegetable is full of nutrients, such as Vitamin A, which works to condition the scalp and combat hair loss. Additionally, carrot root oil is also packed with phosphorous and magnesium for added strength and protection against breakage.”

Rucker Roots’ sulfate-free smoothing shampoo and detangling condition work in tangent to cleanse and hydrate hair without stripping it of its natural oils for smoother and more manageable hair.

Ginger Root Oil

If you’re looking for longer, luxurious tresses then the ginger root should definitely be on your list. The vegetable has a history of healing properties. By increasing blood flow to the scalp, this magnificent accent to many of RR products promotes hair growth that lasts.

Rucker Roots’ Leave-in Heat Protectant spray seals in moisture while protecting hair from environmental pollutants and the damaging elements of styling tools and UV rays.

Turnip Root Oil

You may have enjoyed turnips for Sunday dinner but this vegetable is great for your hair. Rich in copper, this plant helps during the formation of melanin—a building block for hair color to help restore hair’s shine, vibrancy, and elasticity.

According to Rucker Roots’ website, their Anti-Frizz Silkening Growth Serum helps rejuvenate hair follicles, prevent and treat splits ends and stop hair loss.

For more information on Rucker Roots products, click here!

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All Images: Rucker Roots