The all natural and organic line for adults and children, Mielle Organics, held its Brand Ambassador Launch Event on Saturday, November 14th at the Deuces & the Diamond Club in Chicago.
Yandy Smith from Vh1’s Love and Hip Hop New York hosted the event, with her natural hair flowing off her shoulders, encouraged women to “take the challenge” to be more conscious of hair products and lead a healthier lifestyle. Yandy, Mielle Organics’ Brand Ambassador, discussed her own hair journey using relaxers and hair dyes and said, “It’s so empowering for me to do business with and support someone who looks like me.”
Mielle Organics launched the “Take the Challenge” initiative in 2014 and is now being sold in over 217 countries with over 175,000 customers worldwide. Melvin and Monique Rodriguez announced that the products, made from all natural plant oils and herbs, will soon be sold in Sally’s Beauty beginning in February 2016.
Mielle Organics can be found online and in select beauty stores.