New York native, Gia Winfield is the true definition of black girl magic. She’s out here making things happen and if you don’t know of her yet, you want to make sure you do now! Gia Winfield is not only the first African American woman to own a high performance energy drink but she also opened up Baltimore’s first of it’s kind, 100% black-owned full service nail salon! In this exclusive interview with Sheen, Winfield gave us insight on what it’s like to be a strong, black woman in the game and what you can expect to see from her in the future!
Can you tell our readers a little about yourself? What inspired you to create The Purple Peach Nail Bar?
Well, my name is Gia. I’m from New York and I originally started my salon there at the age of 18. I had my salon there up until I was 24. I then sold it and I relocated to Baltimore, Maryland. I was always into fashion. Initially, fashion was just something that I always wanted to get into growing up. I loved nails though, I would always get my nails done, I love the colors, and everything about the nail industry, and that is what prompted me to have my own nail bar. I worked around a lot of girl bosses that were older than me and I looked up to every single one of them. It was only a matter of time until I followed their footsteps.
You are also the first African American woman to own a high performance energy drink–the Purple Peach Energy Drink. What was the experience like for you?
It was challenging. When I decided to launch an energy drink, it was only for my customers within my nail bar. I didn’t want to take it outside because I wasn’t really experienced with the distributing aspect. Well, one of my friends brought Purple Pink Energy Drink into the nightclub industry, and they actually liked it. So, that is what got me into the distributing world. That was a bit challenging because having an energy drink is very expensive. I had to work with a chemist to get the flavor, the low salt, the low sugar, all of those components down packed first before I could actually introduce it into the world.
Can you share with our readers your favorite springtime nail trends?
My spring time nail trends would have to be multi-colored nails. I love multi-colored acrylic, multi-colored glitters– things that sparkle and catch the eye; I love things that over the top!
Can you give us insight on being a powerful black woman in the game? Have you faced any hardships because of the color of your skin, or your gender?
Yes. Owning an energy drink, and having a top nail bar in Baltimore is very hard because this is a “man’s world.” Going against a man’s in power, or men in general, is very hard because they look at women differently. I had boundaries that I had to break, and I had to open up doors for myself and other female entrepreneurs behind me. It was challenging, but it was also an experience.
What can we expect to see from Gia Winfield in the future?
I would love to open up a chain of nail bars– I’ll be working towards that. Also, with the energy drink, I will be working on a sugar free version in the near future. I want to be able to be diverse and offer both sugar, and a sugar free drink.
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