Celebrity Beauty Guru, Deana Sanders Discusses Opening Her Beauty Supply Store in Buckhead During a Global Pandemic

There really isn’t anything Deana Sanders hasn’t been able to do. Just recently, she successfully opened her all-new beauty […]

Pat McGrath Makes History As the First Makeup Artist Awarded Dame of the British Empire

Mother? You know, Mother, the name people refer makeup artist Pat McGrath to, has some exciting news.

Each year, Queen […]

These New Skincare Products Are Coming This January 2021

Look, there are so many skin care products already out, that’s a given! Just when you thought you were […]

Beauty Launches Happening This January 2021

As The Ultimate in Beauty, we always stay on top of the latest beauty launches!

With every new launch, a […]

Ulta’s ‘Love Your Skin Event’ Is Here! Check Out What Products You Can Get Now! | January 6th to January 10th

What a way to kick off the New Year, Ulta! Just yesterday, the beauty retailer kicked off their annual […]

Sephora Is Currently Offering 50% Off Many Beauty Must-Haves

Happy shopping!

Who says the fun has to end when the holidays do? Sephora says why stop now!?

The beauty retailer […]

SHEEN Review: Suki Skincare

I can’t think of a better way to ring in the New Year than to walk in to the […]

From Presiding Over Unemployment Cases to Receiving Unemployment: How One Minority-Owned Business Founded Amarra Beauty Products

Resilience is the capacity to recover quickly from difficulties.  Some many fold when life throws uncertainty at them while […]

Meet Millennial Beauty Boss; Crystal Simmons

Professional hairstylist, and Baltimore native, Crystal Simmons, is taking the beauty hair care world by storm and leaving her […]

Hairstylist Spotlight: Fade Up with Celebrity Barber, Zion Illiwood

Zion Illiwood shares the tools to becoming an in demand barber and how he attract positive energy.
From clipper cuts […]

January/February 2021 | SHEEN Beauty Tour Picks

Hydrating Conditioners perfect for Your Beauty Rituals
Haircare is self-care, so on this beauty tour, we’re sharing the top conditioners […]

The Best Lip Scrubs to For Chapped Lips

I don’t know about you but this winter weather has been kicking my ass.

Being cold is one of my […]

SHEEN Review: Drunk Elephant D-Bronzi Anti-Pollution Sunshine Drops

If you’re on the market for a serum that will seriously do it all then look no further because […]

Beauty Trends | January/February 2021

This season’s beauty trends are on a mission to prove that you are not just another pretty face.
“Just Skin”

Say […]