P&L Sales Group, prominent in the hemp wraps scene, and the world-renowned Clipper Lighter, introduce an exclusive collection, bringing together the undeniable charisma of Mike Tyson and Ric Flair. Why Mike Tyson and Ric Flair? Both are nostalgic icons, now influential in the smoking space. Their larger-than-life personas perfectly complement the world’s #1 reusable lighter brand. With the one-of-a-kind designs sure to appeal to fans, P&L worked closely with Tyson and Flair’s design teams. This collaboration captures the essence of individuality and the cool/quality factor for new generations.
Designed for contemporary smoking culture, Tyson and Flair, renowned for their magnetic presence, launch a collection truly for today’s generation. This collection is a fusion of past glories with today’s aesthetics. The lighters, available at around $2, aren’t just tools to spark-up, they serve as an accessory through which individuality can shine. Wholesale communities can acquire the full line, and consumers can choose from individual designs at retail outlets. Prices may vary based on location.
Central to this partnership is Turning Point Brands, the sole distributor of Clipper Lighters in the U.S. P&L Sales Group’s relationship with Turning Point Brands extends beyond this project, having partnered with them on various products. Having secured the licensing rights for Tyson and Flair, P&L recognized the value of this collaboration. The partnership for this collection is set for a duration of two years, with enthusiasts treated to new limited-edition designs every few months.
“We pride ourselves in listening to consumers and offering them products that resonate with their lifestyles. Partnering with Tyson and Flair, and introducing these lighters is a testament to our commitment to innovation and quality.” – P&L GROUP
A launch event is set for November, signaling the lighters’ roll-out across select national retail and wholesale points. As with every grand endeavor, behind the scenes lies the essence of Twisted Hemp. Their product range encapsulates the spirit of authentic smoking, evolving and enriching the experience with each product. For more information, please visit the official CLIPPER website.
In 2016, Mike Luiere established P&L Sales Group, which swiftly emerged as a prominent player in the hemp wraps industry. Within a remarkably short period of 8 to 9 weeks after its launch, P&L secured the position of the second best-selling hemp wrap brand nationwide.
P&L Sales Group serves as the parent company for various product lines, including Twisted Hemp 4-packs, Packwraps flavored hemp wraps, Pop Cones, Twisted Hemp Fully Twisted, Twisted Tips flavored tips, Twisted Palm mini rolls, and Twisted Hemp Designer Blends 2-pack. By offering non-tobacco and non-nicotine alternatives, P&L provides “a better way to smoke”, to give the everyday smoke connoisseur a unique variety of smoking alternatives.