Makeup trends come and go, but eyebrow obsessions last forever. We’ve all been through the many stages of mastering trending brow styles. Whether it’s thin, sleek brows from the 90’s or boldly arched and defined brows from the 2010’s, the desire for beautiful eyebrows has always been of the essence. From different shapes, to colors, to textures, to finishes, brows alone have the ability to frame and define a face like no other.

For me, the process of styling my eyebrows is one that is meticulous and intentional, so getting compliments on my brows just “hit different.” And although I don’t wear a full face of makeup every day, at the very least my brows are “done,” meaning they’re tweezed and filled in. However, I was recently introduced to Brow Code who unveiled that my basic brow regimen was missing a step: sealing with brow gel. So, I tried Brow Code’s newest launch: The Alias Brow Lamination Gel, and I’m hooked.

Founded by CEO and celebrity brow stylist Melanie Marris, Brow Code is a passion turned empire that combines Melanie’s extensive experience and her love for beauty. Brow Code is revolutionizing the game, providing professional brow stylists and brow beginners with tools needed from tint, henna, and lamination kits to cosmetics and styling accessories to “unlock the code” to a perfect pair of brows.

As an industry leader in the business of brows, the luxury line is devoted to developing essentials with exceptional quality and high-performing results. Recognized all over the world with products stocked in over 100,000 salons and retailers worldwide, Brow Code is your one-stop shop for all things brows. And whether you’re at home or in the brow bar, you can expect their range of products to be of the highest caliber. Admired by a roster of celebs, including Cardi B and Lala, Brow Code is creating unique and innovative tools for eyebrow grooming, maintenance, and enhancements.

After my first use of Brow Code’s Alias Brow Lamination Gel, I realized that this had been the key necessity that my makeup routine was missing. It’s been a little over a week now, and I’ve already deemed this product as one of my daily face essentials. The lamination gel is a game changer, and after each use, my brows immediately go from good to exquisite. Today, wispy, laminated, and large brows are in. And with Brow Code’s hybrid wax-gel formula, it can shape, define, and set your brows making them bolder and fuller-looking..

This water-proof and smudge-proof lamination gel’s hold is extremely durable for long-lasting wears, leaving the brows unbothered by any daily workouts, windblown hair, or attempted smudges. Whether it’s worn alone, or paired with a brow pencil or pomade, the Alias Brow Lamination Gel is buildable, giving you the flexibility to achieve natural-looking and trending brow styles.

I love how user-friendly and versatile Alias is. It’s just the finishing touch my brows need to look more fresh and finished. There’s no itch, stiffness, or crunchy aftermath, and of course, we love that the product is also vegan, free of parabens, cruelty-free, and synthetic fragrance-free. From an everyday, subtle look to a feathered finish, Alias elevates any set of brows regardless of the volume or texture.

Prior to using, make sure your brows are tweezed and cleaned up. I like to arch and fill my eyebrows first with my brow pomade and then, apply the brow lamination gel in a gentle, upward motion in line with the shape of my brow. The structured brow style isn’t my favorite look on my face, so I stick with the natural and polished finish. With the spoolie, the formula applies white and dries clear on the brows. In seconds, my brows appear thicker and sleek after just a few swipes. Remember: a little goes a long way!

If you have thin brows, want to achieve the laminated brow look, or just need your brows to stay in place all day, give Brow Code’s Alias Brow Lamination Gel a try!

For more details on the Alias Brow Lamination Gel ($27.90), or to check out other brow-focused products, visit Brow Code’s website here!