Nearly four months ago, E.L.F. Beauty and music icon, Alicia Keys revealed that they would be joining forces to release a “lifestyle beauty brand” and well, the first three products have been shared!

Here’s everything we know about the exciting product launches of Keys Soulcare.


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The Skin Transformation Cream (retails for $30) is a moisturizer that boosts radiance. It contains plumping hyaluronic acid, ceramides, and retionol-esque bakuchiol malachite. There is also the Obsidian Facial Roller (retails for $25) which, of course was made for facial massaging. Finally, the Sage + Oat Milk Candle (retails for $38) sounds like everything we would want to smell this upcoming winter season season!

You can purchase your products from the official Keys Soulcare website and Ulta Beauty.