Grammy award-winning singer, Ariana Grande has graced the cover of Allure in celebration of their 20 Years of Beauty, all while celebrating a new venture of her own.
The Billboard dominator is not new to the beauty game as she has blessed her fans with numerous fragrances such as Ari, Sweet Like Candy, Moonlight, Frankie, Cloud, Thank You, Next, R.E.M and God Is a Woman.
Rumors were swirling around Instagram that the newlywed was cooking up a new beauty line but nothing was confirmed. However, less than 24-hours later the beauty line logo tease was spotted in NYC and fans did not hesitate to go visit. The worldwide pop star’s fans have a mind of their own as they have switched their fan base name for their beloved idol a few times; rather you are a Tiny Elephant, Honeymooner, or Arianator her fan base is compared to the best of the best.
Other moguls such as Beyoncé with her Hive, or Rihanna with The Navy, and even Lady Gaga with her Monsters, Ariana Grande’s fan base is just as loyal.
The very anticipated beauty line called, R.E.M Beauty is expected to be released this fall which came to no surprise to her fans as fall seems to be her favorite season.
She took to Allure that her favorite product from her beauty line is either the lipgloss or lip stain. She also explained that she has been working on this project for two years and is very excited about sharing it with her fans. R.E.M Beauty is expected to sell out and do very well up against competitors such as Kylie Cosmetics, Fenty Beauty, and other household names.
Her fragrance Cloud was named 2019’s Fragrance of the year so who knows what R.E.M Beauty will do in 2021.