Bella Rose is a self-made millionaire, as well as the CEO/Founder of Bella Rose Passion, an amazing cosmetics company in which she covers all things beauty. She has everything from skincare to candles. The collection has grown to house reliable products and body care essentials. 
Bella Rose is a thriving entrepreneur and in a short amount of time, she has accomplished so much from getting her Minority-Owned Business Certifications to Women-Owned Business Certifications and now running her beauty brand. In the 11 years, she has spent building her company Bella Rose has been featured in Martha Stewart’s Must-Haves, and right after that feature; her items were then placed in Macy’s, Walmart, and now Target retail. She is a woman on the move.
Although she comes from humble beginnings, she never let her circumstances stop her. 

Who do you feel is your target audience?  

Bella Rose: The everyday woman, a woman that is into her health, healthy skincare routine, healthy living, healthy lifestyle.

What do you define as success? 

Bella Rose: I define success as comfort, when you are living comfortably, sleeping comfortably, and able to provide opportunities to others, and help those in need.

What city did you grow up in? What city do you currently live in? 

Bella Rose: I currently live in Atlanta G.A. We moved here 14 years ago from Trenton NJ with nothing but Faith, Hope and a dream… We had no idea what we were going to do, I thought it would be easy to just find a job and live a normal life, but I realized I didn’t like working for anyone, so I took a leap of faith and created Bella Rose Passion in 2011.

What was the inspiration behind your brand?

Bella Rose: My inspiration behind my brand at 1st was survival, I was just trying to make money and survive but just trying to survive got boring and complicated with no direction. My inspiration became wanting other women like myself to see success is possible, and now my drive is my mother, who recently passed away. My mother was very encouraging and supportive. She gave me so many ideas, now I just want to make my mother proud of my success.

What’s the inspiration behind your most recent product launch? 

Bella Rose: My inspiration for my most recent product launch was my mother, she loved cleaning, and before she passed away my mother and I bonded over how good my home smelled and how good the carpets look, I showed her the carpet freshener I been working on, for over a year to get the formula perfect. My mom was so in love with the product, she went back home to NJ and made her own the day before she passed away and when I went to her house, I saw it on her counter, and I promised I would allow my mother to live through this product.

Do you believe in work- life balance? If so how do you maintain it? 

Bella Rose: I absolutely believe in work life balance; I have 3 children and have been with my husband for 23 years. Once Bella Rose Passion grew successful it was very overwhelming, so I started putting myself on a shift as if I was working as an employee. My hours are 6-8 hour shifts 4-5 days a week and I do get vacation time. This is because my family is most important to me.

Connect online via 

Bella Rose: Instagram:

Photo Credits: Bella Rose