Beauty mogul, social media influencer, and author is just 24-years-old but has created quite a path for success for herself. As the owner of many businesses including The Glam Trap, Lookin a Meerah Cookware, an apparel line and author of a cookbook, she’s surely a role model to millennial across the nation. We caught up with this young beautiful successful woman to discuss the inspiration behind her businesses and her exciting new book titled, Entrepreneurship Talk With A Real Ass Boss: The Millennial Edition.
Tell us about the inspiration to create The Glam Trap.
I grew up around hustlers, it’s in my blood. Dope boys was all I knew and preferred talking to. Growing up, I was excited about the street life and the hustle that they had. They quickly made money and it just looked so easy (laughs). I looked at myself being a dope boy for girls. The Glam Trap was my version of creating a trap house for women pretty much. It’s all under one roof.
Can you give us insight into your newly released book, “Entrepreneurship Talk With A Real Ass Boss: The Millennial Edition?
My followers were always asking me how I started my business, how I became successful at a young age, so I wrote the book. It’s called, Entrepreneurship Talk With A Real Ass Boss: The Millennial Edition. I wanted to give them insight. It’s all about motivating the next generation of millennial entrepreneurs to shape their dreams and level up. In the book, I am teaching them some of my biggest secrets from branding to marketing, how to use social media effectively, how to budget, and how to build a successful team. It’s a must-have book if you are interested in entrepreneurship.
How has COVID-19 affected your business?
I can say COVID-19 was a blessing but it also had its downfalls. It was a blessing because I was able to have more time. I started my cookware line; it was something I wanted to do for a really long time but couldn’t because I didn’t have time. I had to run the shop, etc. I made the same amount of money, if not more during this time. Also, it was negative on the effect to USPS.I would send out orders and there were sometimes issues. I still had to maintain good customer service, so it was a headache. It was a blessing though for sure, I cannot complain.
Tell us about your cookware line.
The first item that I added to the line was the Traveler’s Set. It was perfect with COVID-19. In Atlanta, we kind of didn’t shut down (laughs). I was still going to restaurants, but I didn’t want to use their silverware. I thought it was cute to be able to pull out your own clean silverware. It comes in a ton of fun colors. It’s a look while being safe. People love the Traveler’s Set, I sold out immediately. After, I started with my cookbook. I have pots, silverware set, seasoning, sauces, I have it all now (laughs).
What can we expect to see from you in the future?
I have a lot planned. In the future, you can expect The Glam Trap to be a franchise. It’s been one of my dreams since I started. I wanted to put The Glam Trap in every city. I hope that the book, Entrepreneurship Talk With A Real Ass Boss: The Millennial Edition will help entrepreneurs start their own journeys. The cookware line will still be going. I plan to open up my own restaurant and have food trucks by then.
For more on Lookin Ameerah Cookware line, click here.
Featured Image by Nathan Pearcy Photography