As seen in Black Enterprise, Luè Cognac and Jade Sparkling Wine, two of the wine and spirits industry’s fastest-growing brands, proudly announce their exclusive partnership with Hip Hop icon Jim Jones as the brand ambassador for Luè Cognac and Jade Sparkling Wine. This groundbreaking collaboration marries the iconic status and influence of Jim Jones with the guilt-free luxury, quality, and affordability that define the Luè Jade brands.
With an impressive track record in the spirits industry, including his role in achieving over 68,000 cases in sales through his partnership with Sizzurp Liquor, Jones brings a wealth of experience, passion, and market insight. His unique ability to connect with audiences, coupled with his influential presence and extensive network, promises to propel Luè Cognac and Jade Sparkling Wine to unprecedented heights.
“We are ecstatic to welcome Jim Jones to the Luè Jade family as our brand ambassador,” said David Buer, CEO at Luè Jade, “His unparalleled success in the industry and his resonance with consumers make him the perfect partner to represent our brands. Together, we are poised to redefine luxury, quality, and affordability in the wine and spirits industry.”
Luè Jade’s founders Buer, Eli Kiperman, Dmitriy Pusilnik, and David Kalusetsky, collectively offer more than 50 years of experience in creating and managing globally recognized brands, amassing over 1 million cases in sales worldwide. With their unmatched expertise, deep market insights, and unwavering commitment to excellence, Luè Jade is set to emerge as a dominant force in the wine and spirits industry.
The partnership between Jones and Luè Jade marks a significant milestone in the wine and spirits sector. The fusion of his influence with Luè Jade’s dedication to excellence, guided by the founders’ expertise, is set to redefine the standards of taste, sophistication, and affordability.
Luè Cognac boasts an attractive price range, with options starting at $24.99 for the VS and $29.99 for the VSOP. Meanwhile, Jade Sparkling Wine offers an equally appealing range from $11.99 to $14.99. “I’m excited to once again ‘pop’ my Champagne expertise,” says Jones, “My fans want to party like I do. Now they can have an affordable option.”
Cognac and Jade Sparkling Wine have already made a significant impact in key marketsLuè Cognac and Jade Sparkling Wine have already made a significant impact in key markets including New York, New Jersey, Maryland, Washington D.C., South Carolina, Georgia, and Florida. The response has been remarkable, with both brands exceeding over 30,000 cases in sales over the last three years. Building on this success, Luè Jade is poised to rapidly expand its presence nationally, targeting all major markets within the next 12 months.
Luè Jade’s strategic partnerships with industry leaders, including Republic National Distribution Company (RNDC) and Simone International, establish a robust distribution network that will bolster sales. With their extensive reach and expertise, Luè Jade products will be accessible to consumers across the United States, ensuring widespread availability and visibility.
“We are confident that Jim Jones’ partnership with Luè Jade, supported by the experience and expertise of our founders, will have a significant impact on our brands,” added Buer, “His influence and reach, combined with our commitment to excellence, will amplify our message and drive further growth, solidifying Luè Cognac and Jade Sparkling Wine as major players in the wine and spirits industry.”
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Jim Jones is a Hip Hop Icon, Television Star, Entrepreneur, and Entertainment Mogul. He is one of the founding members of The Diplomats. Jones is known for successful hits such as “We Fly High” and “Pop Champagne.” Jim was the co creator of VH1’s Love & Hip Hop.” He starred in television roles on “Chrissy & Mr. Jones,” “Vow or Never” and “Marriage Bootcamp Family Edition” via WEtv. Jim recently starred in Irv “Gotti” Lorenzo’s anthology series TALES on BET, Nick Cannon’s Miracles Across 125th on VH1, and currently The Drip Report featuring Weavahman Jim via Revolt (now renewed for a sixth season). Jim is a partner of Saucey Extracts. During the recent pandemic Jones created Quarantine Studios where artists can record virtually in real time. He also started Vamp Fit and CapoCoin. He also was a partner in the The Richmond Roughriders AFL football team, VL-mobile communication service, Vampire Life Clothing as well as the VampBerry beverage brand. Jim’s Gangsta Grillz – We Set the Trends, The Fraud Department, El Capo Delux, El Capo, Wasted Talent recent albums all of which – distributed through EMPIRE – received significant praise from critics. Complex, said Jones has one of the top albums of 2018, 2019, 2021, 2022. Diddy recently said Jim Jones has “elevated himself as an emcee.” The most recent project Back in My Prime alongside Himaka was released in March of 2023. Jim has a significant social media following, with over 5 million followers on Twitter and Instagram combined and is dedicated to various humanitarian efforts and has displayed his affinity for giving back to the inner city youth community through VAMP Cares. | @jimjonescapo
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About Luè Jade
Luè Jade is a visionary powerhouse in the wine and spirits industry, driven by a passion for creating exceptional brands that redefine luxury, quality, and affordability. With over 50 years of combined experience, the Luè Jade team has a proven track record of success, consistently delivering products that exceed expectations. Luè Jade is poised to revolutionize the wine and spirits industry on a global scale.
@drinkjade
@drinklue
@davidbuer
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