Even though Hublot is one of the younger of Swiss luxury watchmakers, it’s been a strong player in the luxury watch industry for quite some time now.

A Strong Start

Established in 1980 by Italian Carlo Crocco, Hublot was the first watchmaker in history to develop an all natural rubber strap. While this strap essentially took three long years to develop, it quickly became a success, with sales soaring in excess of $2 million in its first year.

Collaborating Strategically

While the Hublot watch range speaks volumes itself, the company has engaged in several collaborations over the years in which to increase brand awareness. Here are just a few of the most notable:

Usain Bolt – In 2010, Hublot joined forces with none other than Usain Bolt, the fastest runner of all time. Pushing the boundaries of running to its limits, Hublot wanted to release a watch that presented the same message. Together the two developed a slogan – First, Unique, Different. It was a simple yet powerful message that worked incredibly well for both sides. The Hublot Big Bang UNICO Usain Bolt Watch is available in either a yellow gold or a black ceramic and uses the green and gold from the Jamaican flag to accentuate both the hands and dial.

Ferrari – Being a luxury watch manufacturer, it seems only right to partner up with a luxury supercar manufacturer as the two do go hand-in-hand. Hublot has a long-standing relationship with Ferrari. For nearly 10 years, since 2011, Hublot has been the Official Timekeeper of the Ferrari. With lightweight models featuring the perfect blend of carbon and titanium, Hublot’s Ferrari range is perfect for those who live life in the fast lane. It’s one of the company’s most iconic ranges and has contributed largely to the company’s overall success.

Fifa World Cup (Russia 2018) – One of the company’s more recently formed sponsorship deals is that with the FIFA World Cup in Russia in 2018. The real relationship between Hublot and FIFA formed back in 2010 when it was the official timekeeper at the World Cup in South Africa. Following on from this huge success, the pair decided to team up again. Both companies are iconic in what they do and both want to continue making history. By forming such a strong bond, together they can take football to the next level.

Statement Watches by Hublot

There are so many fantastic Hublot watches available that if you are looking for a new masterpiece to wear, you may find yourself spoilt for choice. To help you narrow down your selection, the following are a few examples of some of the finest statement watches by Hublot:

  • The Big Bang King: a modern, sleek timepiece featuring a ceramic case, black dial, and Hublot’s signature rubber strap. It’s water resistant up to 100m and has a power reserve of more than 100 hours. Price tag – around $250,000.
  • Classic Fusion Zirconium: as the name suggests, this watch is made of zirconium, meaning it’s super tough and corrosion resistant. An interesting and unique choice of metal for the luxury watchmaker, but one that seems to have worked well. Price tag – around $160,000.