Share

In their new Hollister campaign, RESPECT THE JEANS, Marsai Martin and her father partner up to show us how to style “dad jeans.” Marsai Martin and her father, Joshua Martin, have teamed up with iconic clothing brand Hollister to launch the latest denim campaign, and the two are father-daughter goals.

“…WE NEVER REALLY WORKED TOGETHER AS TALENT TOGETHER. IT’S ALWAYS BEEN BEHIND THE SCENES OR AS PRODUCERS,” MARSAI SAID.”

@marsaimartin

#ad Don’t mind me 🤍 #hollistertok @Hollister Co.

♬ Mellow Soul – Auxjack

The new campaign will feature Hollister’s wide-leg jeans for dads who are confident and trendy without trying too hard, highlighting the brand’s widest-fit and contemporary “dad jeans” variety. In addition, the actress and her father will be flooding #HollisterTok, Hollister’s TikTok, with all of the style advice the Martin Family has to offer in this lifetime. The first of many articles, which featured a wonderfully cute snapshot of the father-daughter combination, went public this week.