In the heart of Indianapolis, within the vibrant Martindale-Brightwood area, stands Shontae Davidson—a name synonymous with entrepreneurial brilliance and community leadership. Davidson’s journey from a young, stylish, and charming individual, supported by a nurturing family that celebrated her early achievements with gifts like a Lexus for her birthday, to a pioneering entrepreneur, is a testament to her resilience, ambition, and unwavering dedication to her community.

Despite the allure of the fast-paced lifestyle prevalent in Indianapolis, marked by its challenges such as gangs and drugs, Davidson charted a path of academic and professional excellence. Her educational pursuits led her to the Professional Careers Institute, where she aimed for a degree in Dental and Medical Administration. Davidson’s career saw her in various roles, including positions at a dentist’s office, Methodist Hospital, and as an Educational Mentor. Yet, the traditional employment path couldn’t satisfy her entrepreneurial spirit, which yearned for something more, something meaningful.

Davidson’s entrepreneurial journey took root early on. From the age of 17, she was keen on building her credit and delved into credit repair, eventually guiding others towards financial health. By 20, Davidson had acquired her first property, and by 22, she embraced motherhood with two children, balancing her personal and professional life with grace and determination. Her passion for making a difference led her to Brown Mackie College, where she obtained her LPN license, underscoring her commitment to nurturing and caring for others.

In 2016, Davidson’s entrepreneurial vision took a significant leap forward as she applied for her business LLC, setting the stage for a fulfilling career. October 2019 marked the birth of Cherishing Families, a personal care agency that has since become a beacon of support and care in the community. Offering a range of services from attendant care to shared housing, Cherishing Families caters to both independent and assisted living communities, embodying Davidson’s dedication to enhancing the lives of others.

Under Davidson’s leadership, Cherishing Families has expanded its horizons to include CF Laboratories, real estate ventures, transportation services, and a scrub design brand. This multifaceted portfolio not only showcases Davidson’s entrepreneurial acumen but also her commitment to diversifying her contributions to her community.

Today, Shontae Davidson is celebrated not just for her business endeavors but also for her role as a pioneer in Indianapolis. Her work through Cherishing Families Personal Care Agency and her various ventures have made a significant impact, enriching the lives of many in her community. Davidson’s story is one of inspiration, showcasing how perseverance, passion, and a desire to make a difference can lead to remarkable achievements. For more information about her work and Cherishing Families, visit the Cherishing Families website and witness the legacy of a truly remarkable entrepreneur and community leader.


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Photo Credit: Courtesy of Shontae Davidson