It’s no surprise, Tarte’s Shape Tape concealer is a concealer that is a fan-favorite by many!

Beauty influencers, celebrities, and beauty lovers all over the world have made this concealer their go-to product but according to the founder of Tarte Cosmetics, Maureen Kelly, there is one little critique she’s gotten about the concealer.

The full-coverage concealer is amazing but a few beauts with dry skin believe that the concealer is just not hydrating enough for their skin.

Well, Tarte Cosmetics has listened to their feedback and they’ve brought a new concealer that will cater to those with dry skin. The Shape Tape Ultra Creamy Concealer is a new product that will give the great results the original concealer gives, just with a little more hydration. It promises full coverage and a satin-like finish. There are ingredients in this concealer that will give the skin a great amount of hydration.

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Our BIGGEST launch of the year is here & available EXCLUSIVELY @QVC! NEW shape tape ultra creamy vegan concealer from America’s #1 concealer brand* is everything our tartelettes asked for — a more hydrating version of our iconic shape tape formula! 💧 This 24-HR HYDRATING concealer has the pigment power you know & expect from shape tape, but is ULTRA creamy for our tartelettes with dry or mature skin. PLUS, for a limited time you can get it in a set on @QVC w/ a FREE full-size lights, camera, lashes 4-in-1 mascara + quickie blending sponge for ONLY $37 USD (a $66 USD value)! Get it before it SELLS OUT via the link in our bio! SWIPE 👉 to see Nomita's beautiful B&A. #crueltyfree #rethinknatural #shapetapenation #doubledutybeauty #vegan

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In addition, we know that Tarte has added five new shades to their original range. Ultra Creamy has a total of 35 shades for you to select from.

The new concealer made it’s debut on November 6th on QVC. It will only be available in the 2-Step Instant Lift Color Collection which retails for $37. This collection includes the new concealer, the Lights, Camera, Lashes Mascara, and a Quickie Blending Sponge.

The new concealer will officially launch on Tarte’s official website in December for $27. You will also be able to purchase it at Ulta shortly after.

For more information, click here.

Let us know in the comments below if you’ll be trying Tarte’s new concealer!



Featured Image obtained on the official website of Tarte Cosmetics